The Latin America communications market, including its explosive mobile sector, is recognized as one of the industry’s highestpotential growth markets. Latin America is projected to lead the global expansion in communication services over the next few years, offering a huge opportunity for those that want to capitalize on this multibillion dollar market. Also, we will discuss why a campaign may work in one region and fail in another.

Companies are investing heavily in Latin American countries such as Brazil in hopes of taking advantage of the rapidly growing need for cloud computing. We will discuss the current and projected market, business models, deployment strategies and security.

This panel of experts will discuss key drivers that fuel Latin American partnerships. LAM IT budgets will grow over 30% in the next few years how to move beyond “relationship selling” and into Creating Value for Partners as the region continues to mature in its buying behaviors.

Competition is nothing new to the technology arena – it’s what breeds innovation and defines new trends. When new ideas reach the point of becoming disruptive, competition heats up to the point of a tech war, which is where cloud computing has taken the industry, with vendors large and small making a play in the clouds, and businesses of all sizes evaluating their options in the cloud.The idea that any computing and communications resources will be delivered on an “asaService” basis from server farms physically located anywhere in the world represents a powerful shift in computing theory. Despite the hype, media attention, and adoption to date, the cloud is still a relatively new technology with many questions still to be answered. Still, the concept of moving sensitive business information and applications into an offpremises environment managed by a third party is profoundly changing how businesses think about, purchase, and manage technology.What does that change mean? How will providers and users alike handle concerns over privacy and security? Which cloud model will dominate the others? Where does open source fit into the picture? Does cloud mean the end of local computing completely?The only thing that is certain about the future of the cloud is the battle for supremacy will be fierce. TMC’s Editorial Director Erik Linask will lead a panel of cloud computing leaders to find out what it will dominate the cloud landscape and what the next major shift will be, and who will emerge victorious in this battle.

In a datadriven world, what will be the role of the network operators? Will they be “dumb pipe” companies, or will they leverage their unique assets —communications infrastructure, connectivity, market coverage and customer intimacy — to emerge as the hubs of dynamic global ecosystems? Rhetoric on this subject has been replaced with reality. New capabilities and services are being developed and delivered to customers in multiple form factors on multiple screens, and developments like virtualization, WebRTC, and CDNs further threaten the value of the network operator as a traditional service provider. The coming months will require an strategy decision on the part of network owners: Will they cede the high valueadded ground to others or succeed in asserting the imperative of their centrality to creating the future. TMC Senior Editor and 35year veteran of the telecom industry Peter Bernstein will lead this critical discussion with a panel of highprofile vendors with a critical stake to claim in the new service delivery paradigm.

This discussion will explore the differences in detail between Northern Latin America and Southern Latin America.