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January 27, 2011

Babblemania Launches Babblemania Spanish App For iPhone
By Carolyn J Dawson
TMCnet Contributor

Babblemania, a pioneer in transmedia venture, has recently announced the launch of its first app for the iPhone (News - Alert), the Babblemania Spanish 1.0 for kids. The app has been designed as a language learning app and its high production value exceeds the expectation from the Hollywood entertainment professionals who were instrumental in its creation.

The Babblemania Spanish is the first fully animated application that teaches children Spanish through games, and the app is the first in the series of language learning apps from Babblemania that will include Mandarin, French, Japanese, Korean and German in the near future. The Babblemania Spanish app includes four games with engaging animated characters who teach the names of fruits and vegetables using Harvest Hoedown, Smooth Moves, Veggie Bop, Soup-er-Bowl, and fast Food Run, while the fifth game has been designed to use the words in a conversation.

The Babblemania Spanish app, created by Steve Waterman the Executive Producer of Alvin & the Chipmunks, Stuart Little, and Casper, introduces Furley, the wacky Babble companion who helps teach vocabulary and sentence formation while supplying comedic relief. The games included are Call-And-Response, Sequencing, Touch in Time, and Communication. The app also includes Winner Badges to represent their progress in the game and in their learning adventure, Word Vault which acts as an audio-visual dictionary to enable kids to practice the words and phrases they are learning, and Curriculum which has been created and developed by leading children’s linguistics researcher, professor and author, Dr. Alison Mackey. The app is currently being used by kids, parents and teachers at home as well as at schools.

In a release, Noam Chomsky, the leading research linguist at MIT (News - Alert) said that, "Learning a foreign language correlates with higher academic achievement on standardized test scores, and higher academic performance at the college level. There is a critical period for language acquisition, roughly from birth to around puberty.” Global demand for Spanish courses has doubled in the last 10 years. Spanish is the most popular second language to learn in the both the USA and Europe. In China, 300 million people are learning English, including approximately 200 million students aged seven or older.

Carolyn John is a Contributor to TMCnet. To read more of her articles, please columnist page.

Edited by Jennifer Russell


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