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March 07, 2012
The mobile DTV rollout in Brazil was hugely successful and Argentina followed it with a rapid deployment of its own DTV services, leveraging the same SBTVD technology Brazil used and also with some of its own local flavors.
Now DTV solution provider Siano (News - Alert) Mobile Silicon and LIFIA-UNLP, a research group of Argentina’s La Plata University, have forged a partnership to deliver the Ginga DTV solution for Windows and Linux PC applications in mobile devices. The combined expertise of Siano and LIFIA is expected to pave way for the emergence of high-quality DTV solutions in Argentina.
Siano asserted that its system approach development allows the company to deliver hardware, middleware and software comprehensive Mobile DTV solutions, enabling mobile and handheld device providers to rapidly upgrade their products to support Mobile DTV features with minimal R&D efforts without compromising on performance or low power consumption. LIFIA supposedly participated in building Ginga.ar, an implementation that conforms to the Ginga specification.
Ginga is the name of Open Middleware of the Brazilian Digital TV (SBTVD) and is the most advanced middleware specification which gives every citizen a means for gaining access to information, distance education and social services through DTV and digital media everywhere. Ginga.ar is now a mandatory standard in all DTV receivers available from government sponsored programs.
“We are proud to support this important academic activity and work with a strong partner like LIFIA, who have taken an active role in the country’s MDTV market. We plan to leverage this project with other shared activities in the region, as Argentina and its neighboring countries join the MDTV surge across Latin America,” said Jose Luis Martinez, business development irdector for Siano in Argentina, in a press release.
LIFIA-UNLP added that Siano has a reputation for its advanced IC receivers and this is exactly what it needed to participate in a high-level government tender and supply quality mobile DTV to students nationwide.
Edited by Jennifer Russell